4 Bad Link Building Strategies That Can Penalize Your Website

Link building is a process by which we can get high rankings in search engines. But as per changing trends, some of the bad link building strategies which were once considered to be great have outdated and moreover can get you penalized if practiced. Bad Link Building Strategies 2019 Here are 4 of these link building strategies that you must avoid in order to maintain your rankings in search engines: 1. Link Exchanges Bloggers like me no longer recommend practicing link exchanges. Link exchanges can often appear to be spammy to search engines if the links aren’t from a similar niche. Instead of Link exchanges, we can write give out links legally by creating a post reviewing the site to be linked. This not only makes your links legitimate but moreover, adds value for your readers too. Read more: What is link exchange in SEO? 2. Unnecessary blog commenting Commenting unnecessarily for links may not get you the benefit you are seeking for but this might lower your value in the eyes of p